SB Jewellery

Last updated: 20 October 2026

1. Introduction

SB Jewellery respects your privacy and is committed to protecting your personal information.

This Privacy Policy explains how we collect, use and protect personal data when you visit our website, contact us or enquire about our bespoke jewellery services.

2. Who We Are

SB Jewellery is a bespoke fine jewellery business based in Hatton Garden, London.

Address: 40 Greville Street, London, EC1N 8PJ
Telephone: 020 7405 6537
Email: info@sbjewellery.co.uk
Website: www.sbjewellery.co.uk

For data protection purposes, the controller of your personal information is [insert the full legal name of the business or business owner], trading as SB Jewellery.

3. Information We Collect

Depending on how you interact with us, we may collect:

• Your name, email address and telephone number.

• Information you provide through our website contact form or consultation booking process.

• Details of your jewellery enquiry, design preferences and commission requirements.

• Information relating to quotations, orders and payments.

• Technical information about your visit to our website, where collected through cookies or similar technologies.

Please avoid sending sensitive personal information unless it is necessary for your enquiry.

4. How We Use Your Information

We use personal information where necessary to:

• Respond to enquiries and consultation requests.

• Arrange consultations and communicate with customers.

• Prepare quotations and discuss bespoke jewellery designs.

• Manage orders, payments and customer service.

• Maintain appropriate business and financial records.

• Meet our legal obligations.

• Maintain the security and operation of our website.

We do not use your personal information for purposes that are incompatible with those described in this policy.

5. Our Legal Bases for Processing

Under UK data protection law, we rely on appropriate legal bases depending on the circumstances.

These may include:

Contract and pre-contractual steps: To respond to requests for quotations, arrange commissions and fulfil customer orders.

Legitimate interests: To manage genuine customer enquiries, provide customer service and operate our business, where these interests are not overridden by individuals' rights.

Legal obligations: To maintain records or comply with legal requirements.

Consent: Where consent is required, including for certain optional website cookies or direct marketing communications.

6. Sharing Your Information

We may share relevant personal information with service providers where necessary to operate our business, website or fulfil customer orders.

Our website is built using Wix, which may process information submitted through website forms and other website features on our behalf.

We may also use professional advisers, payment service providers or other suppliers where appropriate.

We do not sell customers' personal information.

Where service providers process personal data for us, we take appropriate steps to ensure it is handled securely and lawfully.

7. International Data Transfers

Some website and service providers may process personal information outside the United Kingdom.

Where international transfers take place, we will ensure that appropriate protections required by UK data protection law are in place.

8. How Long We Keep Information

We keep personal information only for as long as reasonably necessary for the purposes for which it was collected, including providing our services, maintaining business records and meeting legal obligations.

Retention periods depend on the type of information and the reason it is held.

When information is no longer required, we will take appropriate steps to delete or securely dispose of it.

9. Cookies and Website Technologies

Our website may use essential cookies and other technologies to support its operation.

Optional cookies, including analytics or marketing cookies where enabled, are subject to applicable consent requirements.

Further information is available in our separate Cookie Policy and through the cookie preferences available on our website.

10. Your Data Protection Rights

Under UK data protection law, you may have rights to:

• Request access to your personal information.

• Ask us to correct inaccurate information.

• Request deletion of information in certain circumstances.

• Restrict or object to certain processing.

• Request transfer of information where applicable.

• Withdraw consent where processing relies on consent.

These rights are subject to legal conditions and exceptions.

To exercise your rights, please contact us using the details above.

11. Complaints

If you have concerns about how we handle your personal information, please contact us so we can investigate.

You also have the right to complain to the UK Information Commissioner's Office (ICO).

Website: https://ico.org.uk

12. Security

We take reasonable organisational and technical measures to protect personal information against unauthorised access, loss, misuse or disclosure.

However, no method of transmitting information over the internet can be guaranteed to be completely secure.

13. Changes to This Policy

We may update this Privacy Policy to reflect changes to our business practices, website services or legal requirements.

The latest version will be published on this page with an updated revision date.

14. Contact Us

For questions about this Privacy Policy or how your personal information is handled, please contact:

SB Jewellery
40 Greville Street
London, EC1N 8PJ
Email: info@sbjewellery.co.uk
Telephone: 020 7405 6537